The bootcamp is an all day event. Lunch, snacks and beverages to be provided along with all materials needed. There will be a lot of ground to cover in one day so we encourage you to just listen as all the course work will be provided in an electronic format. Workbooks will be provided during the bootcamp for exercises. Please find the schedule below:
8:00 AM - 8:30 AM - Check in and Introductions
Session 1:Overview of Business and Economy Today
8:30 AM - 9:45 AM
Business IQ
How to Start a New Business on the Web
How to run an entire business without having a single employee
How to find the right product or service to sell
How to Make your Website your Hardest Working Employee
E-Commerce. How to make it work for you
Economy IQ
Where Is This Economy Going?
Why Does The World Need Another Business?
Can My Business Succeed In This Economy?
Where Do I Get Funds To Start My Business?
How Do I Find Partners In This Economy?
How The Internet Economy Works
What is the Internet Economy?
Who is making money on it?
How much are they making?
What did they do to start making money on the web?
How Is it easy? Is it hard?
Who controls the Internet Economy?
Short Snack Break from 9:45 AM - 10:00 AM
Session 2:Customer Service and your Website
10:00 AM - 11:00 AM
Increasing Profits and Improving Service
Using the Internet to Reduce Operational Cost
Session 3:My Business and My Customers
11:00 AM - 12:00 PM
What Exactly Is My Business?
Are You Selling Products Or Services?
What Is The Emotional Reason To Buy Your Product
Is Your Product Or Service Needed Or Optional
Can You Justify The Pricing Of Your Product Or Service
What Do You Bring To The Table?
Who Are My Customers?
The Entire World Is Your Potential Customer Base.
You Can Choose What Part Of That Customer Base To Serve
Understand Your Customer
Who Is My Competition?
Surprisingly It Is Not Who You Think It Is
How To Understand Your Competition
How To Outfox Your Competition
How To Dominate Your Competition Using Internet Marketing
Lunch Break 12:00 PM – 1:00 PM – After lunch will be all about Internet Marketing
Session 4: Internet Marketing including Social Media
1:00 PM - 3:00 PM
Internet Marketing Overview
Organic Search Engines
Paid Advertising
Social Networks
Landing Pages And Micro Sites
Link Wheel
Blogging
PR On The Web
Other Internet Marketing Techniques
Canada Specific Tips and Tricks for Internet Sales
Surprisingly, Traditional Media!
Short Snack Break from 3:00 PM – 3:15 PM
Session 5: How to Use Internet Marketing to DOMINATE
3:15 PM - 4:45 PM
Why Would They Buy From Me?
If You Build It Will They Come?
What Does Your Internet Marketing Campaign Say About You?
What Do Your Social Media Portals Say About You?
Do You Control Your Online Reputation?
What Makes Your Product Or Service Better?
Is It Price Or Is It Customer Service?
What Do Your Other Customers Say About You?
How Do I Dominate?
Crush Your Competition Online
Dominate Mindshare Online
Be The King Of Good Reviews
Get Your Message Out By All Means Possible
Session 6:Conversion Metrics, Traffic and Wrap up
4:45 PM - 5:30 PM
Measuring Success on the Internet
End with Questions from the audience
Where Do I Go From Here?
Start A Simple 30 Minute A Day Routine That Will Make Your Website DOMINATE The Web And Bring In Unprecedented Traffic And Sales For Your Website
